
CULTURE IS THE SOUL AND PEOPLE ARE THE HEARTBEAT OF ORGANIZATIONS THAT IMPACT THE WORLD.
We partner with founders and entrepreneurs, business owners and organizational leaders in building purpose-driven cultures where people development is priority.
INVEST IN PURPOSE AND PROFIT.

“
Train people well enough so they can leave. Treat them well enough so they don’t want to.
”

the founder
Toni Hernandez
An organizational culture trainer, executive leadership coach and champion for people development. She is a pitbull for the human experience in the workplace.
A visionary for unlocking human potential and relentlessly supporting employees in operating in their zone of genius. Committed to co-creating work environments that make it difficult for your team to call it 'work'.
coaching
workshops
consulting

Word on the Street
"Working with Toni Hernandez has had a profound impact on my life & business. Her support helped me to align my work with my values, create an evolving vision to aim my energy, & empower me as a leader in my community. I refer back to the formative lessons I learned with Toni time and time again. I would absolutely recommend working with Toni if you are ready to live in integrity & strengthen the culture of your organization."
— Grace Grabiel, founder of Pixie Thrift | January 2023
INSPO
@moon.shotxx
who is JI ?
At MOONSHOT XX, we believe that happy employees are productive employees. We’ve launched THE WEDNESDAY CLUB (TWC), our 2022 leadership initiative, where professional development meets fun. Follow us on IG to learn about the monthly TWC topics. Look for JI.
JI is our symbolic muse.
pronounced /jee/
Let's connect!
Send us an email or text
toni@moonshotxx.com | (904) 588-2283
We warn you that our that CEO is a champion for human connection.
That's our CEO's direct contact information.

Photo by Brian Lundquist on Unsplash
Before launching MOONSHOT XX, I intentionally would go on morning runs with one specific purpose in mind: to get clear on MOONSHOT XX’s core values. One day, mid-stride, I stopped to record a voice memo: “Sweating is good for my creative process. I’m clear. The values are people development, radical candor, integrity, creativity + innovation, and without a doubt, fun.”